Creative Direction & Branding 🎨
Developed Fiveable’s visual identity and creative strategy.
Crafted engaging content, including viral memes and social media campaigns.
Marketing Strategy 📈
Built and executed social media strategies that grew Fiveable’s following to 10k+ engaged users.
Designed campaigns to promote the platform and connect with students.
Team Leadership & Mentorship 👥
Managed a team of 30+ high school apprentices, providing guidance and fostering growth.
Created a collaborative and inclusive work environment.
Operational Strategy ⚙️
Established processes and systems to streamline project delivery and scale operations.
Implemented tools to improve efficiency and productivity.
Stakeholder Collaboration 🤝
Worked closely with internal and external stakeholders to align on goals and drive results.
Proactively identified and addressed challenges to ensure smooth operations.
Content Creation ✍️
Produced a wide range of content, from push notifications to social media posts.
Developed resources that resonated with students and supported their learning journeys.
Community Building 🌐
Helped create a vibrant online community where students could connect and support each other.
Fostered engagement through interactive experiences and peer-driven content.
Strategic Planning 🗺️
Played a key role in shaping Fiveable’s long-term vision and growth strategy.
Contributed to pitches and presentations that secured funding and partnerships.
Problem-Solving 🧩
Tackled challenges creatively, from resource constraints to scaling the platform.
Found innovative solutions to support Fiveable’s mission and goals.
Diversity & Inclusion Advocacy 🌈
Helped build a team that was 50% women, 38% non-white, and 24% LGBTQ+.
Ensured Fiveable’s culture and platform reflected its commitment to equity.
